The evolution of Pjur Original personal lubricant has been a constant. We feel it's one of the reasons our silicone formula is the world's best-selling silicone formula and was just rated number one personal lubricant by Men's Fitness second year in a row. To meet the demmands of an ever changing market, the label has gone through a few changes but the lube inside is still the same.

Others have tried to emulate our success, but don't be fooled by copies of old labels and empty comparisons because Pjur Original Bodyglide is the lube you've been buying since 1995. Look for the yellow dot and be sure it's Pjur!

As attitudes towards sex have become more open, the use of personal lubricants have become more mainstream. The ancient "torso" label, developed for the adult industry, was considered too sexual to place on the shelves in our local drugstores. When we made the change and dropped the torso image from our label a few other companies quickly developed their own formulas. Some even using the torso to fool customers into buying their product.

And with all the counterfiet lubes popping up, Pjur Group has choosen to gradually phase out the old line of lubricants by allowing an evolution of Pjur Original. And, better yet, to provide a much wider audience and customer base.

Currently, because of customer demand in the adult industry, we continue producing our premium personal lubricant formula with the name Pjur Original Eros Bodyglide. Pjur Original Bodyglide is the same formula but intended for general audiences. It's your choice of product names but it is the same premium personal lubricant you've always enjoyed. Labels have changed but the brand has always been Pjur.